Tampilkan postingan dengan label International Business. Tampilkan semua postingan
Tampilkan postingan dengan label International Business. Tampilkan semua postingan

Kamis, 11 Oktober 2012



INTRODUCTION
Operating a successful international business requires cross-cultural literacy (an understanding of how cultural differences across and within nations can affect the way in which business is practiced).
A relationship may exist between culture and the costs of doing business in a country or region.
WHAT IS CULTURE?
The fundamental building blocks of culture are values (abstract ideas about what a group believes to be good, right, and desirable) and norms (the social rules and guidelines that prescribe appropriate behavior in particular situations). 
The term society refers to a group of people who share a common set of values and norms.
Value and Norms
          Values provide the context within which a society’s norms are established and justified and form the bedrock of a culture
          Norms are the social rules that govern the actions of people toward one another and can be further subdivided into folkways (the routine conventions of everyday life) and mores (norms that are seen as central to the functioning of a society and to its social life)


Political Systems
         Political Systems: system of government in a country
         Differentiated along two related dimensions
        Emphasis on collectivism versus individualism
        Degree of democracy versus totalitarianism
         Collectivism:  stresses collective goals over individual goals (Plato and Marx)
        Socialism:  communists and social democrats
         Individualism:  stresses individual freedom in economic and political pursuits (Aristotle, Smith, Stuart Mill) advocates individual political and economic freedoms
         Democracy:  citizens directly involved in decision-making
        representative democracy
         Totalitarianism:  one person or political party exercises absolute control
        communist totalitarianism
        theocratic totalitarianism (religion based political power)
        tribal totalitarianism (monopoly of power)
        right-wing totalitarianism (economic freedom without political freedom)